Back in January it was announced that HIT! Entertainment was planning to release "Fraggle Rock: Complete Fourth Season" on DVD in fall 2008. The box set would be the final installment for Fraggle collectors, including the final 26-episodes of the beloved show plus another helping of exclusive bonus features.
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in April, HIT Entertainment representatives began sharing an exact release date for the highly-anticipated box set. The exact message sent out by HIT’s Consumer Services (as late as July 2008) said that "
Fraggle Rock Season 4 will be releases on October 28, 2008. We are not sure of what bonus features this set will include. You may want to try and email us again in August. Thank you for your interest in Fraggle Rock." And even as late as a July 27th presentation at Comic-Con Internation, Henson Company representatives (including Red Fraggle herself) stated that the fourth season was planned for release later this year.
Now it was also announced at Comic-Con that HIT Entertainment is planning to release "Fraggle Rock: The Complete Series Collection" this fall as well. This 20-disc DVD set, with all 96 episodes, would feature the content of the first three season box sets plus the remaining fourth season episodes and a handfull of new bonus features. The item has a suggested retail price of $139.98 and is planned for release on November 4, 2008. The indication at the time of the announcement was that this big box set would arrive in stores as a complement to the separate release of Season Four on DVD. However now the studio is telling the fans something completly different.
With the formal announcement of the Complete Series Collection, eager fans and collectors began to send inquiries directly to HIT! Entertainment to find out the exact details of the supposed fourth (and final) box set. However the fans received a new and startling report from the customer service staff:
"Thank you for contacting us. As of right now, we are not releasing Season 4 as a stand alone item. It is only available as part of the complete series collection. There are no plans at this time to release it alone."
According to company spokesmen, the current plan is to only release the complete series, with no current listing on the schedule for the fourth Season as a separate DVD. Needless to say, fans and collectors are outraged by this news.
People who faithfully purchased he individual season sets for the first three seasons, are now forced to re-buy seasons those seasons just the get the final 24 episodes and the last batch of bonus features. With a suggested retail price of $49.99 per season, faithful fans have already invested approximately $150 in their collections. But now they’ll have to shell out another $140 just to get the content of the last five discs of the 20-disc series set. Many fans simply can't afford this, especially with the current economic climate.
As HIT has touted in many of their press releases, the season box sets of Fraggle Rock came as "a direct result of a fan-driven campaign calling for the series' DVD debut". Legions of fans proved that they were down with Fraggle Rock, as they created an online petition that was signed by more than 35,000 fans urging for the DVD release of Fraggle Rock. HIT Entertainment responded and released "Fraggle Rock: Complete First Season" in 2005. Fan loyally and enthusiastically purchased the season set, as HIT said the success of the first season would determine if the subsequent seasons would be released. Sales were good, and the second season followed in 2006. Fans again flocked to the stores to show support for the series, hoping their support would sustain the franchise. And in 2007 when season three was released, the fans purchased the set with hopes that their collections would soon be completed. However now it appears that the only way to finish one's collection is for fans to re-buy what they have already purchased. HIT's total disrespect for the loyal fans who have faithfully supported the series is disheartening.
We urge HIT Entertainment to rethink their strategy and release the fourth (and final) season box set separate from the complete series package. While "Fraggle Rock: The Complete Series" is great for newcomers to Fraggle Rock on DVD, HIT shouldn’t penalize the collectors who have already purchased the first three seasons independently. Fans should not have to re-buy seasons one, two and three in order to get the final installment of the series.
Now here's where you come it; petitioning and fan support helped get Fraggle Rock onto DVD, so together hopefully we can get urge HIT to give us a respectful (and economical) close to our DVD collections. Please, take a few minute to contact HIT Entertainment and request an independent DVD release for Fraggle Rock Season Four.
The HIT customer service number is:
1-866-405-7625
You can write them a letter at:
HIT Entertainment
Attn: Consumer Relations (Fraggle Rock)
PO Box 9000, Allen TX, 75013
And you can e-mail them at:
consumerrelations@hitentertainment.com
With your help, the joy of Fraggle Rock can be shared with all fans and viewers in a fair and economical way.